/ˈskanəm(ə)l/

noun : A marketing unicorn (the non-billionaire kind) who brings a range of brand and product marketing experience from years agency-side and in-house to support brands and teams big and small. Also loves dogs and yoga.

Scan·i·mal

Example : “We need a Scanimal to [identify customer insights / develop a brand strategy / program manage a marketing initiative / provide marketing consulting / etc.]. Let’s reach out to Katey to see if she’s available.”

Hi, I'm Katey. I'm an integrated brand marketer with over a decade of success agency and brand-side leading research, strategy, and campaign initiatives for companies revolutionizing their sectors.

As a self-starter, generous collaborator, and leader of high performing cross-functional teams, I have never met a challenge too big and have a passion for uncovering audience insights and translating them into successful strategies that drive compelling creative & business results.

A marketing unicorn (non-billionaire kind) with the unique confluence of experience across:

  • agency & brand / in-house sides

  • b2c & b2b & b2b2c strategies

  • awareness & performance marketing

  • traditional & digital advertising

  • organic & paid media

  • non-profit & for-profit organizations

  • tech & bio-tech & non-tech industries

  • pre & post IPO companies

  • strategy & production

  • large & small budgets

Access to full resume with all the nitty gritty available upon request.
Also feel free to scan my LinkedIn.

  • Katey was an exceptional partner for me and my team at Google. Katey brings real superpowers - she is a brand and marketing expert who builds a deep understanding of the client and their industry. Her empathy - both for the client and the capabilities of her team - helps unlock exceptional impact ie great work. She has remarkable program management and communication skills. Katey is a true multiplier who will be an asset to any team.

    Scott Levitan
    CMO & Advisor | Google, Mercari, Philips, Virta Health

  • Katey is one of those rare strategists that is full of heart. Working with her is such a pleasure. She knows how to keep teams motivated, on track, and smiling. Never loses her cool, always strives for the best work – creatively and strategically.

    Alejandra Ravassa
    Head Of Production at YouTube Creative Studio

  • I worked closely with Katey while we were both on the marketing team at 2U, a leading, high-growth edtech company. Katey was the best kind of colleague - ethical, highly skilled and committed to excellence, while also collaborative, creative, and the most fun to work with. She earned the highest level of trust and respect from our partners as well as her internal stakeholders, and she was skilled at pushing the envelope with innovative ideas that drove real business results. While we have both left 2U in recent months, I would jump at the chance to work with Katey again in any capacity and I hope our paths will cross again soon.

    Cassie Gainer France-Kelly
    Vice President of Communications

  • Katey is one of the best brand managers I've ever had the pleasure to work with. She shows up every day with a can-do attitude and always considers a solution from all angles. Katey is a team player and always first to raise her hand for a new challenge. But most importantly, when it hits the fan, Katey finds a way to make you laugh.

    Kate Benay
    Head of Marketing at Sundance Institute (Sundance Film Festival)

  • Katey is awesome to work with — when she's on your team, there's going to be nobody more dedicated to seeing something through to success. She's able to see the bigger picture, find insights, generate ideas, connect dots and keep people moving in the same direction. And, she has a wonderful knack of bringing levity in the tougher moments. Any team would be lucky to have her.

    Sebastian Buck,Co-founder, Enso Collaborative

Hey! Thanks for making it this far.

Yes, there’s more to me than work. Here are some of those things:

  • Westside Comedy Improv 101
    (yes, and)

  • 200 Hour Yoga Teacher Training 
    (namaste)

  • Wilshire Hospice Volunteer
    (the nurses are saints)

  • UCLA Extension: Creative Non-Fiction Class
    (I like storytelling)

  • 4A’s Institute for Advanced Advertising: Monty McKinney Award Winner
    (ok i lied, this is more work-related)

  • Capital Partners for Education: Mentor of the Month
    (my greatest honor)

  • My dog lady, a rescue from China
    (my bff / pictured)